Don Kaufman -- CEO and Chief Search Engineer -- has focused on Internet marketing for service firms since 1999. He brings a passion for results to every project and is equally committed to providing extremely responsive one-on-one service.
His efforts have been rewarded with a Web Marketing Association Web Award and a Clio. Prior to the advent of Internet marketing, Don specialized in integrated marketing communications for which he was awarded a One Show - Merit Award, multiple Desi awards, a B/PAA BestTeller ACE Award, the Andy Award of Distinction, and others.
Don is a member of the Search Engine Marketing Professionals Organization (SEMPO) and has been certified as a Google AdWords Professional.
Crew Members
Ashleigh Davis Search Marketer
Specialties: Local Internet Advertising, Social Media Marketing
Ashleigh has been involved with Web initiatives since 1997, managing and developing websites as well as implementing multi-tiered client relations campaigns. Her clients have been in industries ranging from retail, government, and non-profit to industrial, medical, financial, political and legal. An MBA graduate, Ashleigh has considerable expertise in developing strategic marketing campaigns that couple online and offline messaging. Her current sweet spots encompass local search engine marketing and online branding.
Erica N. Hawthorne Search Engineer
Specialties: SEO, Content Development
Erica is an accomplished online marketing professional with about a decade of experience leading clients to Web success. Her Internet marketing experience includes such stellar accounts as Yahoo! Search Marketing, USAToday.com and Marriott.com.
Erica brings to the table a wide range of critical online skills, from copy editing and creation, ad trafficking and campaign analysis to project management, online sales, product development, site re-designs and social marketing strategies.
Doug Holdgrafer Website Developer/Programmer
Specialties: PHP programming language, MySQL database development
Doug has been developing perfectly performing, code-optimized websites for quite some time. He is fully capable of bringing your website from concept to reality without missing a beat, and can work in virtually any programming language. If you’re in our Westchester neighborhood, by the way, Doug can do a terrific job at setting up and maintaining your office (or home) network.
Margaret Ryon Chief Web Designer
Margaret has designed for the Internet since the mid-1990’s. For five years she was VP/ Creative Director for Harte Hanks, Inc. Interactive Division. Prior to that, she was a core member of Spectral Resources (acquired by Harte-Hanks). Margaret has handled all aspects of website and brand development, online marketing and CD productions. Her portfolio includes major financial, high-tech, automotive and pharmaceutical firms. Margaret has an MA in communications from New York Institute of Technology and a BFA from the Pratt Institute.
