Your website's external and internal links define the interconnecting network by which Google and other engines chart its ranking. Relevant content matters enormously as does your site's popularity. But make no mistake: Your website's external and internal links can escalate its visibility to page one of search results -- or bury it forever.
External Link Development
To quote Google: "[We count] the number of votes a page receives as part of our PageRank assessment, interpreting a link from page A to page B as a vote for page B. Votes cast by pages that are themselves ‘important' weigh more heavily and help to make other pages important."
ClikTru will help you win more votes by seeking a good quantity of backlinks from highly respected directories as well as publishing, business, cultural and other Trusted Sites. What's more, each link we place for you is a new avenue by which your website can be visited. When clicked on, you immediately gain new prospects.
The secret sauce: Link other highly ranked websites' pages to pages with relevant content on your own site. Ideally, the linked text must contain the identical phrase on both pages. The more inbound links that can be created in this manner, the higher your site's ranking will be.
ClikTru External Link Development Strategy
Based on Google guidelines, here are the four criteria by which ClikTru will develop your link program:
Quality -- How is the other site ranked? The higher the better.
Relevancy -- Links to other sites' webpages pointing to a page on your own site with complementary content.
Quantity -- The number of inbound links to a webpage, plus your outbound links to different websites' webpages. (We avoid reciprocal links because they cancel out one another.)
Anchor text -- Keywords in your text link tell both humans and search engine what's coming up on the page being linked to. Using keywords in your links that match keywords on the pages you link to is the goal.
Internal Link Development
ClikTru will organize your website's internal linking structure so that it's easy for prospects and search engines to navigate your site. We will also develop and submit a special sitemap to Google, Yahoo and Bing in the one format agreed on by all three search engines.
Next steps...
A successful link development program is a dynamic, challenging journey. Why? Search engines frequently alter their ranking criteria. And Web-savvy competitors deploy their own optimization maneuvers to outrank you. To ensure success, ClikTru can continually enhance your link-development program until your full ranking potential is realized, then maintain your site to ensure your search engine visibility is sustained.
ClikTru will help you win more votes by seeking a good quantity of backlinks from highly respected directories as well as publishing, business, cultural and other Trusted Sites. What's more, each link we place for you is a new avenue by which your website can be visited. When clicked on, you immediately gain new prospects. 
